Papa John’s
POCKET CHANGE
Before Papa John’s was ‘hand tossed’ out of his company, I had the chance to work with him and some of his ‘friends’ to promote a Papa John's pizza deal during the NFL playoffs. This spot is called “Pocket Change” and was born from an insight about football players' uniforms.
KILL SOME PIZZA
Papa John’s wanted an ad for Halloween. They wanted it in a week. They wanted it cheap. And they wanted to use only food footage. Scary—until we realized almost every PJ’s food shot also features a 'murder weapon.'